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iqbal mohammed misentropyCurated and authored by Iqbal Mohammed (@misentropy), The Future of Advertising newsletter is your weekly digest for what's about to transpire in the tumultuous world of advertising & marketing. View The Future of Advertising archive for past editions.
About the author:
Iqbal Mohammed is Head of Innovation & Strategy at a digital innovation agency serving the DACH and wider European markets. He is the winner of the WPP Atticus Award for Best Original Published Writing in Marketing & Communication.
You can reach him via email or Twitter.


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